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ITU Aviation Institute
M.Sc. PROGRAM »
Air Transport Management
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M.Sc. In Air Transport Management Program
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Courses
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Airline Business Models and Strategic Management (2015-2016)
Airline Business Models and Strategic Management (2015-2016)
Course Instructors
The course instructors for the Airline Business Models and Strategic Management course are Dr. Keith Mason, Dr. John Frankie O'Connell, and Mr. Paul Hughes. Dr. Keith Mason and Dr. John Frankie O'Connell have the responsibility for the entire course. Their bios can be seen in the links below:
Dr. Keith Mason
Dr. John Frankie O'Connell
Mr. Paul Hughes
Course Intent
To provide students with an opportunity to develop their critical reasoning and analytical skills, to enhance their ability to work effectively within a group and make effective executive level presentations within an airline business gaming environment.
Course Timetable
Timetable for the course can be reached from the link.
Course Assessment
The assessment criteria and requirements can be seen in the document given.
Lecture Notes
Lecture notes will be shared privately.
Course Readings
Course readings can be seen in the table below:
Readings
An investigation into traveler performances and acceptance levels of airline ancillary revenues
The transformation of a legacy carrier - A case study of Turkish Airlines
Assignments
Practical assignment can be reached from this link.